Multichannel strategy
We coordinate Google, Meta and TikTok around one business goal with budget assigned by performance.
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Performance Marketing · Data-driven
Coordinated multichannel acquisition across Google, Meta and TikTok, with end-to-end measurement and constant CAC/ROAS optimization.
Performance marketing is the discipline of investing in digital advertising only when we can measure, attribute and improve every dollar spent. At 3R Core we don't run channels in isolation: we coordinate Google Ads, Meta Ads and TikTok Ads as a single acquisition system, keeping them from competing and correctly attributing where your sales and leads come from.
It all starts with measurement. We set up Google Analytics 4, Google Tag Manager, each platform's pixels and offline conversion tracking (for example, WhatsApp closings or calls) to get a real picture of cost of acquisition (CAC), return on ad spend (ROAS) and, when the business allows, customer lifetime value (LTV).
With that data we make decisions: we reallocate budget to the channel that performs, improve landing pages with CRO so more visits convert, and build a sustainable growth model. We work with e-commerce, B2B companies and service businesses in Lima and the provinces that want to grow without burning budget.
What's included
We coordinate Google, Meta and TikTok around one business goal with budget assigned by performance.
GA4, GTM, pixels and offline conversions to attribute every sale and lead to its real source.
We manage campaigns by cost of acquisition and return, not vanity metrics.
We improve headlines, forms and speed so more traffic turns into customers.
We leverage your first-party data to re-engage and build quality lookalike audiences.
A clear dashboard with the metrics that matter and a monthly report with actionable next steps.
How we work
We implement GA4, GTM, pixels and offline conversions so nothing goes unmeasured before we invest.
We define CAC and ROAS goals per channel based on your margin and average ticket.
We activate campaigns on each platform with a unified funnel logic.
We test creatives, audiences and landing pages to lower cost per acquisition.
We reallocate budget to what performs and present the monthly report with the growth plan.
Frequently asked questions
It's the practice of investing in digital advertising in a measurable way: each campaign has a business goal (sale or lead), is measured with analytics and optimized by cost of acquisition (CAC) and return (ROAS). You don't pay for promises, you pay for measurable results.
In performance we don't manage an isolated channel: we coordinate Google, Meta and TikTok as a system, with unified measurement and budget assigned by performance. This keeps channels from competing and attributes each sale better.
It's the first thing we fix. We implement GA4, Google Tag Manager, pixels and offline conversion tracking before scaling spend, because without measurement there's no real optimization.
It depends on your margin and ticket, but we usually start from about $850 monthly ad spend for enough data. The management fee starts at $700 depending on channels and complexity.
Yes. CRO (conversion rate optimization) is part of the service: we improve headlines, forms, speed and trust so more traffic converts and cost of acquisition drops.
We set up offline conversion tracking: we import closings from your CRM or log calls and conversations to attribute sales that happen off the website.
We deliver a monthly report with CAC, ROAS and learnings, plus a dashboard you can check anytime. For large accounts we run biweekly reviews.
Yes. We adapt the system to both e-commerce (sales and ROAS) and B2B/service businesses (leads and cost per qualified lead), always focused on return.
Performance marketing is the natural evolution of digital advertising: instead of investing blindly, every dollar is measured, attributed and optimized. At 3R Core we apply this discipline for companies in Lima and Peru that want to grow predictably and not depend on the luck of a one-off campaign.
The first thing we solve is measurement. Without a correct setup of Google Analytics 4, Google Tag Manager, each platform's pixels and offline conversion tracking, any optimization is guesswork. That's why we dedicate the kickoff to building the data infrastructure that supports everything else.
With measurement in place, we coordinate Google Ads, Meta Ads and TikTok Ads as a single acquisition system. Each channel plays a role within the funnel and budget is assigned by real performance, not trends. We manage by cost of acquisition (CAC) and return on ad spend (ROAS).
Profitable advertising also depends on your site converting. That's why CRO is part of the service: we analyze landing pages, the form, speed and trust signals so more visitors become customers and cost of acquisition drops.
We leverage your first-party data to build quality audiences and do smart retargeting, especially relevant in an increasingly privacy-focused context. Every decision is made with data and documented in clear reports.
If you're looking for performance marketing in Lima that speaks the language of business — CAC, ROAS and sustainable growth — at 3R Core we build a measurable, transparent and scalable acquisition engine with you.
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