01.
Keyword research done in Spanish
Not a translated list. The queries, the questions and the regional variants your customers type — including the ones that differ from the textbook translation.
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Spanish SEO services for U.S. businesses: native keyword research, hreflang repair and Spanish pages from $500 per month
Spanish SEO · native research · U.S. hours
Spanish SEO services for U.S. businesses
Rank in Spanish for the queries your Spanish-speaking customers actually type. Research, structure and copy produced in Spanish by a native team in Lima, Peru, working in overlapping U.S. business hours. $500 per month, no mandatory contract.
Why Spanish search is the cheaper half of the same market
In most U.S. service categories, the English search results are contested by every competitor in the county and the Spanish results are contested by a handful. Same customers, same city, same purchase — a fraction of the competition, because almost nobody has built pages for it. That gap is the entire opportunity, and it closes as more businesses notice it.
The reason the gap persists is that doing it properly is annoying. It is not translating the site. It is running keyword research in Spanish, discovering that the query set is different from the English one, and then writing pages against those queries with headings that match how the question is asked. Translation software will not surface that, because translation software is answering a different question.
3R Core runs this natively. The team in Lima works in Spanish by default, so the research, the headings and the copy come out of the language rather than through it. And because Lima shares business hours with the U.S. East Coast, the loop stays same-day.
What the engagement includes
What we run every month
02.
Technical audit and hreflang repair
The most common defect in U.S. bilingual sites: hreflang missing or declared one-way, so Google serves the English page to Spanish searchers. We fix the declaration in both directions.
03.
Spanish pages written from scratch
Each page built against a Spanish query with headings that match how the question is asked, rather than inheriting the English page's structure.
04.
Internal linking that makes it compound
New Spanish pages linked from pages that already have authority. A page nobody links to is a page Google discovers and declines to index — we see it constantly.
05.
Google Business Profile in Spanish
Category, services, posts and review replies in Spanish. For local businesses this moves the phone more than the website does.
06.
Monthly report with language split
Spanish traffic reported on its own, not averaged into the English number, so you can see what the investment is actually returning.
How it starts
First 90 days
- 01.
1 · Audit and baseline
What you rank for in Spanish today, what is technically broken, and what your competitors have and have not built.
- 02.
2 · Spanish keyword map
The query set, grouped by intent, with one page assigned to each axis so your own pages do not compete with each other.
- 03.
3 · Fix the technical floor
Hreflang, indexation, canonicals and internal links. There is no point publishing until the pages can be served and found.
- 04.
4 · Publish on a schedule
Pages released in batches rather than all at once. A site that publishes forty pages in a week looks like what it is.
- 05.
5 · Measure and iterate
Monthly reporting on Spanish queries, positions and conversions, and the next batch built from what moved.
FAQ
Spanish SEO — frequently asked questions
Spanish SEO is search optimization done with Spanish as the source language: keyword research run in Spanish, pages written against Spanish queries, and the technical setup — separate URLs per language with hreflang declared both ways — that lets Google serve the Spanish page to a Spanish-speaking searcher. It is not translating an English site, which is the most common way the work is done badly.
At 3R Core, SEO costs $500 USD per month and includes the initial audit, planning, on-page optimization, scaling and a monthly report, with no mandatory contract. If the engagement also requires building Spanish pages from scratch, websites start at $850 and corporate sites at $1,200 (range $1,200–$2,400 depending on scope).
In most U.S. local and service categories, yes — not because the technique differs but because far fewer competitors have built Spanish pages, so there is less to outrank. The work itself is the same discipline. The advantage is competitive, not technical, and it shrinks as more businesses in a category start publishing in Spanish.
For a U.S. business adding Spanish, a subfolder such as example.com/es/ is the right default. It inherits the authority the domain has already earned, which a subdomain or separate domain would have to build from nothing, and it leaves one property to maintain. What matters more than the choice is that each language has its own URL and that hreflang declares both directions.
Translation plugins solve the wrong problem. They produce a Spanish version of an English page, which means the page still targets whatever the English page targeted, and the headings still answer the English question. They also tend to generate neutral machine Spanish that a U.S. Hispanic reader recognizes immediately, which costs trust at the moment of decision. They are a stopgap, not an SEO strategy.
Hreflang is the tag that tells Google which language version of a page to show to which searcher. Each language version needs its own URL, and each must point at the other — the declaration has to be reciprocal. When it is missing or one-sided, Google picks on its own and frequently serves the English page to a Spanish-speaking user, which wastes the Spanish page entirely. It is the first thing we check in any bilingual audit.
Low-competition local and long-tail Spanish queries typically start moving within a few months of consistent work. Competitive commercial terms take considerably longer, and anyone quoting a guaranteed date is quoting a number they do not control. What we commit to is a monthly report showing which queries moved and which did not.
In the United States, 3R Core sells three services: websites, SEO and online stores. Google Ads management is part of our catalog in Peru but is not what we lead with for U.S. clients, and we would rather say so than sell a service we are not focused on. If paid search in Spanish is your priority, we will tell you honestly whether we are the right fit on the first call.
Spanish SEO services for U.S. businesses — $500/month, native research, no mandatory contract
3R Core provides Spanish SEO services for U.S. businesses at $500 USD per month: keyword research run in Spanish, pages written against Spanish queries, hreflang and technical repair, Google Business Profile in Spanish and a monthly report with the Spanish traffic split out. There is no mandatory contract.
Spanish SEO is not translation. The defining step is running keyword research in Spanish and discovering that the query set differs from the English one — sometimes in ways a translator would never produce, because both phrasings are correct Spanish and only one is what people type. Pages are then built against those queries, with headings matching how the question is asked.
The technical floor is hreflang. Each language version needs its own URL and a reciprocal declaration pointing at the other. When that declaration is absent or one-way, Google chooses for itself and routinely serves the English page to Spanish-speaking searchers, which nullifies the Spanish page. It is the most common defect we find in U.S. bilingual sites and the first thing an audit checks.
For local businesses, the Google Business Profile decides more calls than the site does. Category, services, posts and review replies in Spanish are what make a Spanish-speaking customer choose you from the map pack, so the profile is part of the engagement rather than an add-on.
The competitive argument is simple: in most U.S. service categories the English results are contested by everyone and the Spanish results by very few, because almost nobody has built the pages. Same customers, same city, less competition. That advantage is real and it narrows as more businesses notice it.
3R Core is a Peruvian agency in Lima serving U.S. clients through its U.S. subsidiary. Spanish is the team's working language, which is why the research and the copy come out of it natively, and Lima shares business hours with the U.S. East Coast, which is why revisions land the same day.
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